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5,0/5 Google · 167 reviewsWe do not check reviews of us on other platforms that we do not quote verbatim for authenticity. They may therefore also come from people who are not our clients. The rules of the respective platform apply. Reviews that we quote verbatim on our website, by contrast, have been checked for authenticity within the meaning of Section 5b(3) UWG (German Act against Unfair Competition): we compared the reviewers’ names with our client register. We also asked the respective platform to check the reviews for authenticity.Period: October 2016 to date · As of: 28 October 2026

Terms and conditions · Terms of use Terms and conditions

Have your terms and conditions drafted

Business model first, then the clause.

When an offering goes live or a larger customer reviews your terms, your terms and conditions decide on service, payment, liability and rights. We build terms that fit your checkout, onboarding and sales.

Upload existing terms or a draftPDF, Word or screenshot. Nothing yet? Just get in touch.

Enquire without documents

The first contact is free of charge. Before any costs arise, we will tell you expressly.

Response within 24 hours on working daysTo the main page IT law & digitalisation

As of: 23 October 2026

Schematic illustration of typical clauses in terms and conditions. Simplified example.

We advise digital business models

  • Online shops
  • SaaS providers
  • Platforms
  • Agencies
  • Start-ups

Key points at a glance

  • Terms and conditions only hold if they reflect your actual business model and are effectively incorporated in the ordering, registration or offer process.
  • We draft new terms and conditions and terms of use or review existing ones. Both routes are equally valid; in our experience, a review is often the quickest way to start.
  • We align service, payment, term, liability, rights of use and data with the data processing agreement, service level agreement and service description.
  • If terms and conditions are not enough for your case, we tell you early which type of contract fits better.
  • Your contact is Andreas Buchholz and his team. He is a specialist lawyer for IT law. Response within 24 hours on working days; the first contact is free of charge.
DPA (German: AVV)
Data processing agreement under Art. 28 GDPR. It governs how a service provider processes personal data on behalf of a client.
SLA
Service level agreement. It sets out availability, response times and customer service.
Order form
Order form or offer with which business customers conclude a contract.

Your starting point

New terms or review existing ones?

Both routes lead to terms ready for approval. You choose based on your situation.

Commission new terms

For an offering without its own terms, a launch or a changed business model.

  • Terms that fit your shop, SaaS, platform, app or service
  • Aligned with checkout, registration or order form
  • Notes on incorporation on the website
Request new terms
Have existing terms reviewed

For terms that are already online or that a larger customer is currently reviewing.

  • Priority list of what is urgent and what can wait
  • Alignment with process, DPA, SLA and service description
  • Recommendation on whether targeted adjustments are enough
Have terms reviewed

Starting position

Why do terms and conditions decide more than formalities?

Terms and conditions do not become important because a document is missing. The situation becomes critical when product, sales, customer communication and conclusion of contract do not follow the same line.

How the clauses are structured and interlock decides whether your business model can grow on a solid footing.

When a shop, a SaaS offering, a platform, an app or a recurring service model goes live, terms and conditions decide far more than formalities. They determine what is owed, how payment works and who bears which risk in a conflict.

General terms and conditions are pre-formulated contractual terms for a large number of contracts. That is exactly why they must be precise where a company manages the same risks again and again. This concerns conclusion of contract, service, remuneration, rights, liability, term, termination, customer service, suspension, content and data.

For digital business models, in our experience it is rarely enough to put individual clauses side by side. A SaaS model needs a different structure than a shop. A platform needs different rules than an agency service. A B2B offering requires different priorities than a B2C checkout.

We therefore set up terms and conditions as part of your entire contractual framework. As soon as software development, cloud, IT projects, provider changes or negotiated enterprise contracts are the focus, we place the case more broadly within IT law.

Incorporation
Does the process match the text?
Service
What is owed and what is not?
Liability
Limited, but effective?
Customer group
B2B, B2C or both?
Interfaces
DPA, SLA, platform rules, Data Act

How we recognise good terms and conditions

Process and text speak the same language

The terms match the actual ordering, registration or onboarding process. Service, remuneration, rights and liability do not contradict each other.

Customer groups and interfaces are clearly separated

B2B and B2C situations are not mixed uncontrollably. Interfaces with data protection, DPA, SLA, platform rules or e-commerce obligations are clearly drawn.

Day-to-day operations are taken into account

Changes, termination, suspension, availability and customer service are manageable in practice. Your team can actually work with the terms.

Brief assessment before the initial conversation

Send us the link to your offering and any existing terms. We tell you whether a review is enough, whether new terms make sense or whether another contract is the better fit.

Scope of services

What exactly do you get?

  1. Document

    Terms and conditions or terms of use ready for approval

    For shops, SaaS, platforms, apps, agency services, digital services or B2B sales, matching the actual role of the document.

  2. Structure

    Clauses that fit the business model

    Service, conclusion of contract, payment, term, termination, liability, rights of use, customer service and suspension work together.

  3. Incorporation

    Notes on website and process

    Terms and conditions must be incorporated at the right moment. That is why we also check how the website, checkout, registration, offer or order form are designed.

  4. Alignment

    Alignment with DPA, SLA and service description

    We make contradictions between terms, data protection, data processing, customer service, availability and product promises visible and resolve them.

  5. Priority

    Priority list for existing terms

    For existing terms and conditions, we show which clauses should be adjusted urgently and which points are follow-up questions. In our experience, a review is often the quickest way to start.

  6. Recommendation

    Decision on the right type of contract

    If terms and conditions are not enough, we show early on whether a SaaS contract, software contract, DPA, SLA or project contract is the better fit.

For whom
Companies with a shop, SaaS, platform, app, agency service or recurring B2B sales
Service
Review, drafting or revision of terms and conditions and terms of use
First response
within 24 hours on working days
Initial contact
free of charge, to clarify the business model, documents and next step
Costs
The effort depends on whether terms are reviewed, newly drafted or several documents are aligned. We will tell you expressly in advance.
Not included
Negotiated enterprise contracts, privacy policy and litigation. These are separate services, on request and as needed.
Have terms reviewed

Who decides

  • You, on the version, risk appetite and timing
  • In a dispute, the competent court

You can find which documents help for the first assessment directly in the enquiry form

How it works

How does the engagement work?

After your enquiry, we will get back to you within 24 hours on working days.

  1. 01

    Describe your model

    You describe your offering, customer group, sales channel, pricing model, term, scope of services and the process in which customers accept the terms. Existing terms, screens and service descriptions help. We review your information and tell you whether the package fits or another route makes more sense.

    • Customer groupB2B and B2C
    • Conclusion of contractCheckout with account
  2. 02

    Receive an offer

    If the package fits, you receive an offer for reviewing or drafting the terms, plus notes on incorporation. We only start once you agree.

  3. 03

    Review or draft clauses

    We review or draft the terms and align them with DPA, SLA, service description and checkout. We mark critical clauses by priority.

    § 5 Changes
    redraft
    § 9 Liability
    differentiate
  4. 04

    Approve

    You receive terms ready for approval with notes on incorporating them into your website, checkout, registration or order form. You decide on the version and timing.

Disputes about the validity of individual clauses and representation in court are not part of the package. We agree on these steps separately.

How long does it take? We complete most work steps within a few working days. How quickly it goes depends on the scope and your feedback. Do you have a fixed date, such as a launch? Tell us right away in your enquiry and we will plan for it.

Typical triggers

When should you set up or update your terms and conditions?

The occasion determines which clauses must hold first.

Before launch or relaunch

A shop, SaaS, platform, app or service offering is about to go public. The terms must fit checkout, onboarding, service, payment and termination rules.

Before enterprise sales

A larger customer asks for terms, DPA, SLA, service description, liability or chain of rights. Then terms must exist and also be negotiable.

After a product change

New prices, terms, sales channels, customer groups, user roles, support models, data features, data flows or licence models no longer fit the old terms.

After copied templates

Third-party or generated texts seem quick, but in our experience they often miss the business model, incorporation, liability limits or regulatory interfaces.

After a dispute or warning letter

A customer complaint, refund claim, platform problem, warning letter or an enterprise customer's review shows that individual clauses do not hold or were not properly incorporated.

At interfaces with IT, data and content

Digital offerings combine service description, rights of use, data protection, content, customer service, availability, moderation or data access. New legal requirements also trigger adjustments.

New obligations affecting terms and checkout

  • Order button For consumer contracts, the order button must clearly indicate the obligation to pay, for example with “order with obligation to pay”. Otherwise no contract is concluded (§ 312j(3) and (4) BGB).
  • Cancellation button Anyone who concludes subscriptions with consumers online must enable cancellation via a clearly visible button on the website (§ 312k BGB).
  • Withdrawal button Since 19 June 2026, businesses that conclude distance contracts with consumers online must provide a withdrawal function. Consumers can use it to declare withdrawal directly on the user interface (§ 356a BGB).
  • TermTowards consumers, a contract may no longer renew tacitly for another year. Only a renewal for an indefinite period with a notice period of no more than one month is permitted (§ 309 No. 9 BGB).
  • Implement the Data Act Unilaterally imposed, unfair clauses on data access and data use are not binding in B2B relationships (Art. 13 Data Act). Cloud providers must enable their customers to switch providers (Art. 23 et seq. Data Act).

Key clauses

Which points are decisive in terms and conditions for digital offerings?

The length of the document matters little. We check whether the terms are clear where payment, use, unwinding, suspension, availability, rights or liability may later be disputed.

Area of reviewWhy it matters in practiceTypical mistake that becomes expensive later
Customer group B2B and B2CConsumers are covered by withdrawal, information and transparency obligations that apply differently or not at all to business customers.B2B and B2C are mixed. Rules for consumers and for business customers end up in one document without separation.
Conclusion of contract and incorporationTerms and conditions only help if they are effectively incorporated before the contract is concluded and the ordering, registration or offer process fits.The process does not match the text. Checkout, order form, offer or registration form say something different from the terms.
Service and service limitsUnclear promises lead to disputes about scope, quality, deadlines, customer service, updates, availability or the customer's cooperation.Feature changes and new services are not reliably regulated.
Prices, payment and termPricing model, renewal, termination, late payment, suspension and service stop must fit together economically and legally.Price changes, suspensions and ways to terminate are missing or do not fit the customer group.
Liability and warrantyLimitations of liability are sensitive. Clauses that go too far can be invalid and, in a conflict, achieve the opposite of what was intended.Liability is worded too harshly. Blanket exclusions look strong but can be invalid in a dispute.
Liability for life, body and healthAn exclusion for injury to life, body and health and for gross fault is invalid in standard terms (§ 309 No. 7 BGB, in B2B via § 307 BGB).Liability is excluded without these exceptions.
Rights of use and contentFor software, platforms, agency services, content, uploads or AI-related features, it must be clear who may use, block, edit or pass on what.For software, content, uploads, designs, data or AI features, there is no clear allocation of rights and roles.
Data, DPA and regulationTerms and conditions must not mix up privacy notices, DPA, Data Act logic, platform obligations or security commitments.DPA, SLA and terms contradict each other. Availability, customer service, subcontractors, deletion and exit sit side by side without a clear order of precedence.

The overview shows typical areas of review from our practice. Which clause holds in an individual case depends on the business model and customer group.

Case groups

Do terms and conditions need different rules depending on the business model?

Four constellations we regularly support.

  1. Online shop and digital sales

    For shops, it is about conclusion of contract, mandatory information, payment, delivery, defects, withdrawal, returns, vouchers, marketplaces and proper incorporation into checkout and customer communication.

  2. SaaS, cloud and digital services

    For SaaS offerings, term, user accounts, availability, customer service, updates, suspension, data export, DPA, service changes and exit matter. If the specific type of contract is in the foreground, the IT contract is the stronger route.

  3. Platform, portal and community

    Platform terms must organise user roles, content, suspension, reporting channels, ranking or moderation rules, rights to uploads and liability questions. For intermediary services, requirements of the Digital Services Act apply in addition.

  4. Agency, consulting and digital services

    Here, the delimitation of services, cooperation, approvals, rights of use, references, remuneration, change requests and liability matter. For website and relaunch projects, in our experience the web design contract is often the better fit.

From our practice

What do typical terms and conditions mandates look like?

Three anonymised constellations that regularly occur in our practice. Each case is assessed individually.

SaaS before the first enterprise customer
Starting position
A SaaS provider has terms for small customers. A corporate group's procurement asks for terms, DPA and SLA.
Problem
Availability was stated differently in the SLA than in the terms. Liability and customer service were not set up to be negotiable for enterprise customers.
Adjustment
We set an order of precedence for the documents, tiered liability by customer group and aligned the SLA and terms.
Benefit
The provider was able to present the documents to procurement and release negotiation points in a targeted way.
Online shop with a copied template
Starting position
A shop used terms from a template; checkout and shipping conditions had changed since then.
Problem
Ordering process, payment methods and withdrawal information no longer matched the text. That creates a risk of warning letters.
Adjustment
We aligned the terms with the actual checkout and gave notes on incorporation on the website.
Benefit
Text and ordering process say the same thing. The shop knows where changes to the process affect the terms.
Platform with user content
Starting position
A community platform allowed uploads and reviews, but its terms of use barely covered them.
Problem
Rights to uploads, suspension and reporting channels were open. Requirements of the Digital Services Act were missing.
Adjustment
We organised user roles, rights to content, moderation and reporting channels and added the DSA information.
Benefit
The team can justify suspensions and handle reports according to fixed rules.

Subscription or individual

Legal texts subscription or individual terms?

Subscription services provide standardised legal texts and update them when the law changes. For a typical shop with a standard product range, that can be enough.

Standard texts do not know your business model. For SaaS, platforms, B2B sales, your own pricing models or special liability questions, in our experience exactly the rules that matter in a dispute are often missing. A generator also cannot detect discrepancies between text and checkout.

We draft terms that fit your offering, your checkout and your other contracts. When a revision becomes necessary, you can see above under typical triggers.

Request terms and conditions

Suitable contract type

When are terms and conditions enough and when is a specialised contract needed?

Terms and conditions structure recurring standard cases. They are not intended to fully replace complex individual projects, larger outsourcing models or negotiated enterprise contracts.

CriterionTerms are enough ifA specialised contract fits better if
Software and SaaSa standardised subscription is offered to many customersdevelopment, maintenance, licence or outsourcing are negotiated individually
Data protectionthe terms only refer to the privacy notice and DPAdata processing, subcontractors, TOMs or third-country transfers dominate the approval
Datadata use is regulated as a side issuedata access, Data Act, cloud switching or data fairness are at the core
Start-upa clear product goes live for the first timeterms are only one part alongside chain of rights, financing and enterprise approval

This allocation is a guide. In the initial contact, we clarify which type of contract fits your case.

Official guidance

Which laws apply to terms and conditions?

The specific design depends on the business model. For initial guidance, the review of standard terms, electronic commerce and, for digital services, additional EU requirements are particularly relevant.

Under § 305 BGB, terms and conditions only become part of the contract if they are effectively incorporated when the contract is concluded. § 307 BGB examines whether clauses unreasonably disadvantage the other party or lack transparency.

For platforms and intermediary services, the Digital Services Act sets requirements for terms of use. The Data Act concerns data-related contractual terms, data access and B2B fairness.

Sources

Limits

When are terms and conditions repaired too late?

Many problems arise not in the text itself but at its edges.

  1. 1
    Individual projects

    Complex development projects, outsourcing or negotiated enterprise contracts cannot be fully covered by terms and conditions. Then the IT contract or software contract is the way forward.

  2. 2
    Data protection and data

    Terms and conditions replace neither the privacy notice nor the data processing agreement. For data access and the Data Act, data law takes over.

  3. 3
    Website and checkout

    Whether mandatory information, buttons and incorporation on the website work together is shown by a review of the process. The Legal UX Heatmap helps with preparation.

Your contact

Andreas Buchholz

Lawyer · Partner · Specialist lawyer for IT law · Terms and conditions, debt collection, litigation, e-commerce

View profile Düsseldorf, Schirmerstraße 80 · Hamburg, Palmaille 124

At ITMR, Jean Paul Bohne, Andreas Buchholz and Dr. Alexander Pleh hold the title of specialist lawyer for information technology law.

ReviewsWe do not check reviews of us on other platforms that we do not quote verbatim for authenticity. They may therefore also come from people who are not our clients. The rules of the respective platform apply. Reviews that we quote verbatim on our website, by contrast, have been checked for authenticity within the meaning of Section 5b(3) UWG (German Act against Unfair Competition): we compared the reviewers’ names with our client register. We also asked the respective platform to check the reviews for authenticity.

What clients say

5,0 von 5 · 167 Google reviewsPeriod: October 2016 to date · As of: 28 October 2026

5,0 von 5 · 71 Bewertungen auf anwalt.dePeriod: October 2018 to date · As of: 28 October 2026

“He immediately pointed out the facts, the potential risks and opportunities and, above all, the limits of the advice, clearly and transparently. Highly professional and without judging others.” (translated from German)
Eledriel Lain · Google
“Good, thorough advice.” (translated from German)
V. E. · anwalt.de (opens in a new tab) · 05.07.2024 · “Good advice” (translated from German)
“No matter the issue or the time, Mr Bohne has always proposed and/or worked out quick and lasting solutions. I am very glad to have this lawyer at my side.” (translated from German)
D. R. · anwalt.de (opens in a new tab) · 18.06.2020 · “Top quality in top time” (translated from German)

FAQ

Frequently asked questions about drafting terms and conditions for businesses

Can I copy terms and conditions from a generator or another website?

That is risky. In our experience, third-party or generated terms often do not fit the business model, incorporation, service description, liability, data protection interfaces or the actual conclusion of contract. Copied texts can also trigger copyright or competition law problems.

When is it particularly worthwhile to have a lawyer draft your terms?

Especially when a digital offering goes live, an existing model has changed or both B2B and B2C customers are addressed. This also applies when a larger customer reviews terms, DPA, SLA and liability rules.

Are terms and conditions enough for a SaaS or platform model?

Not always. Terms and conditions can structure recurring terms of use and service. If individual service profiles, SLAs, DPAs, enterprise contracts, data access, chains of rights or outsourcing are at the core, we check whether a specialised contract is the better fit.

What is the difference between terms and conditions and terms of use?

Under German law, AGB (general terms and conditions) is the umbrella term for pre-formulated contractual terms. For apps, platforms, portals, SaaS offerings or communities, they are usually called terms of use. What matters legally is content, incorporation and business model; the title is secondary.

When should terms and conditions be updated?

When the business model, prices, terms, sales channels, customer groups, product features, customer service, data flows or legal requirements change. Complaints, warning letters or enterprise reviews are also a reason. The typical triggers are listed in the overview above.

What do effort and costs depend on when you have terms and conditions drafted?

On whether existing terms are reviewed, new terms are drafted or several documents such as terms, DPA, SLA, service description and checkout texts are aligned.

Can you just review existing terms and conditions?

Yes. In our experience, reviewing existing terms is often the quickest way to start. It shows whether targeted adjustments are enough or whether the contract structure should be rebuilt because of product changes, platform features or new customer groups.

What role does the Digital Services Act play for terms of use?

For intermediary services and platforms, the DSA requires, among other things, clear information on restrictions and moderation in the terms of use. Whether and to what extent your offering is affected, we clarify based on its actual features.

Source: Digital Services Act, Regulation (EU) 2022/2065

Why not simply a legal texts subscription?

For a typical shop with a standard product range, a subscription can be enough. But standard texts do not know your business model. For SaaS, platforms, B2B sales or your own pricing models, in our experience the rules that matter in a dispute are often missing.

Next step

Have terms reviewed or drafted before launch or sales

For a robust result, what matters most is a clear view of the business model, conclusion of contract, service and actual use. From the documents, we can see whether it is about classic terms and conditions, shop legal texts, SaaS terms, platform rules or a narrower IT contract.

Useful for the first assessment

  • Existing terms and conditions, terms of use or customer contracts
  • Website, shop, app or platform link
  • Pricing and term model as well as termination rules
  • Checkout, registration or onboarding screens
  • DPA, SLA, security documents or support description
  • Typical customer questions, points of dispute, warning letters or enterprise requirements

This way we avoid early on that a standard document is supposed to cover a situation for which another type of contract fits better.

Have your terms reviewed or drafted

Briefly describe your offering, customer group and reason. You can upload existing terms directly.

Your contact details

Your message

e.g. deadline from an Abmahnung (formal warning letter)

Attach files

Upload relevant documents (optional)

FilesOptional

Helpful are existing terms, the link to your offering and screens of the ordering or registration process.

Related services

From our blog: Legal UX Heatmap for websites · Applying the DSA in practice